We recently published a digital version of the In-House Counsel Guidebook: How to Handle Internet Defamation and Online Reputation Attacks, which is accessible here.
The In-House Counsel Guidebook provides insights for in-house counsel on internet defamation and online reputation matters. The Guidebook, which was authored by Whitney Gibson, is based on our experience handling hundreds of internet defamation and reputation cases. It also includes tips for in-house counsel dealing with internet attacks on their company.
Online reputation attacks have become one of the easiest and most impactful mechanisms for individuals and companies to cause serious damage to businesses. According to “Exploring Strategic Risk,” Deloitte’s 2013 survey of 300 executives, reputation was cited as the as the top strategic risk for large businesses. The In-House Counsel Guidebook is intended to serve as a resource for business leaders facing online reputation issues.
The Guidebook includes an overview of a recommended “multi-disciplinary approach” for finding the best solutions for handling these attacks; a look at various factors in-house counsel must consider; how to identify anonymous posters; options for stopping attacks and/or removing damaging content; and other considerations, such as proving damages.