Businesses and Executives

How to Remove Search Results Linking to False and Defamatory Content

When people want to learn about a product, service, company or professional, they often go straight to the internet. And, unsurprisingly, a large percentage of people are going directly to search engines. According to PwC’s 2015 Total Retail Survey, of the more than 19,000 people the company surveyed worldwide, 56...

How Not to Deal With Negative Online Reviews: Addressing Online Criticism in Light of Pending Federal Legislation on Non-Disparagement Clauses

On Tuesday, Sept. 12, the House of Representatives passed H.R.5111, better known as the Consumer Review Fairness Act of 2016. The Consumer Review Fairness Act is a bipartisan bill aimed at protecting consumers who criticize businesses online. More specifically, the legislation is aimed at prohibiting businesses from inserting language in...

How Businesses Can Protect Their Executives From Online Reputation Attacks

Businesses are incredibly vulnerable to online reputation attacks.  Virtually anyone with a motive can seriously harm a business’s reputation online.  This issue has been previously framed from a company perspective.  What has not been discussed as much is how company executives are also quite susceptible to being attacked online, and...

Why Your Business’s Online Reputation Matters and How to Protect It

Executives from top businesses around the world have weighed in. And they have indicated that the top risk for their respective companies is their reputation. In 2013, Deloitte released the results of a survey of 300 top management and board members from across the globe. According to the survey results, reputation...

Protecting Your Business’s Reputation on the Internet

According to a recent survey, more consumers are reading online reviews. They are forming opinions more quickly based on those reviews. They are paying close attention to star ratings. And, in general, they are highly trusting of online reviews. These survey results, discussed below, reaffirm just how vulnerable businesses are today...

Google Considers Truth, Accuracy for Search Rankings

Google has been considering a new search ranking algorithm that factors in trustworthiness, according to a report released by the company this past winter.  Forbes.com contributor Daniel Newman recently fleshed this concept out in a June 30 column. From an internet defamation/defamation removal perspective, this potential new way of Google ranking content makes for...

Video: Protecting Your Business’s Reputation Online

Vorys’ online reputation and brand protection group has launched a new YouTube channel: VorysInternetLaw. The group plans to publish new videos every two weeks. In the first video, partner Whitney Gibson — who leads Vorys’ online reputation and protection group — discusses four common issues businesses frequently face on the internet: Internet...

How to Remove False and Defamatory Google Reviews

When running a search of a business on Google, chances are that an aggregate star rating (on a 5.0 scale) and a listing of Google Reviews will appear high up in the search results.  While Google Reviews may not yet have the widespread appeal of Yelp, they are gaining in popularity...

How to Deal with Extortionists Threatening Bad Reviews, Other Online Reputation and Brand Attacks

Increasingly today, “extortionists” are threatening businesses with potential harmful reviews or posting other damaging content online.  For instance, if a business does not give that person a refund, produce replacement, or discount, he or she could make good on a promise to harm the company online. As part of preventing online...

False Competitor Reviews: John Doe Lawsuits & False Advertising Claims

There is no denying that online reviews are important for businesses.  After all, customers regularly search them out and are increasingly relying them. According to a 2014 survey of 2,104 consumers, SEO expert BrightLocal found that 88 percent of the respondents had read online reviews for local businesses and 88...